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This year’s Lollapalooza marked a historic moment in K-Pop history. Singer and rapper J-Hope became not just the first BTS member to debut as a soloist, but also the first South Korean to headline a main stage at a major American music festival. The festival drove an impressive 3.4M conversations, 4.4x more than last year. The majority of discussions revolved around J-Hope; over 2.4M occurred on the day of his performance and were mostly driven by fans sharing their excitement on Twitter.Download Report Now
Commemorating the Stonewall Uprising of June 1969, a huge catalyst for the Gay Rights Movement in the United States, Pride Month has become a global celebration of diversity and inclusion. This year, the participation of the LGBTQ+ community and its supporters centered around self-expression and creativity, sharing their pride-inspired looks and make-up, fan art and illustrations.Download Report Now
The conversation around the global celebration of music rose for the second year in a row. For fans, it was a chance to share and appreciate their favorite songs. For artists, it’s becoming a great opportunity to engage with audiences and announce new releases.Download Report Now
“Star Wars Day” this year will be long remembered by fans, after Disney+ released the official trailer of Obi-Wan Kenobi to announce the launch of the TV series on May 27th, 2022. Fans took to social media to share their hype, driving over 800K social media conversations about the upcoming series that will present Ewan McGregor’s legendary Jedi Master.Download Report Now
April ‘22 was the most anticipated date for thousands of festival lovers around the world. After a two-year hiatus due to the COVID-19 pandemic, the Coachella Valley Music and Arts Festival returned to the stage, garnering far more attendees and social media discussions than Coachella ‘19 and Lollapalooza ‘21.Download Report Now
The 94th Academy Awards took place on Sunday night at the Dolby Theatre in Hollywood, Los Angeles. It was a night filled with surprises, including Beyonce’s performance, the Red Carpet’s most fabulous looks, the big winners of the night – such as Dune and Coda – and the altercation between Will Smith and Chris Rock.Download Report Now
With the 94th Academy Awards right around the corner, Social Media users predict their Oscar 2022 winners. 96% of overall conversations occurred on Twitter. #oscarsfanfavorite was used 1.1M times across Twitter conversations, following the Academy’s post on the new ‘fan favorite’ category. #SpidermanNoWayHome and #Cinderella were amongst the most tweeted movies supported by fans.Download Report Now
The Super Bowl is the annual playoff championship game of the National Football League (NFL).
Maven Road analyzed online conversations from users located in the United States; a social listening analysis was performed to identify relevant feedback across social platforms.
Since the onset of COVID-19, violence against cis and trans girls and women has significantly risen. This has particularly been the case with domestic violence, as the lockdown imposed by governments to contain the virus put girls and women in violent households at risk by increasing exposure to their abusers.Download Report Now